Mattel CEO Ynon Kreiz laid out how he's applying lessons from Barbie to build franchises around Matchbox cars, Hot Wheels, ...

The UK’s largest independent toy retailer, The Entertainer, has partnered with leading card and gifting platform, Moonpig.

Praised for their versatility and universal appeal, balloons made the list Wednesday of 12 finalists being considered for the ...

Don't miss out on the season's top gifts. Kids will love these holiday gifts recommended by the Amazon Toys team.

The UK’s largest independent toy business, The Entertainer, and leading card & gifting platform Moonpig, have unveiled a new ...

Following the success of 2023's Barbie, the next Mattel toy brand headed to theaters will be Matchbox. And on Wednesday, it ...

Moonbug Entertainment, known for brands such as CoComelon, Morphle, and Blippi, recently welcomed Stephanie Bailey as its ...

INDIANAPOLIS (WISH) — For an annual list founded on fun, the Finalists for the National Toy Hall of Fame sure do spark some intense debates. “The BALLOON? The balloon isn’t a TOY!” That’s the honest, ...

McDonald's is welcoming fall with all-new Happy Meal Toys, which are created in collaboration with the footwear company, ...

Hasbro should divest from the toys segment and capitalize on high-margin digital products. Find out why I'm neutral on HAS ...

Operational efficiencies and margin improvements drive profitability turnaroundHigher-margin DTC sales increased to 36% of gross revenue in ...