In today’s fast-paced digital world, marketing success relies heavily on efficiency, automation, and data-driven decisions. With an ever-expanding array of platforms and tools available, businesses ...

How about golf carts as a platform for showcasing ads or displaying other information? For this, the golf bags come ...

Professor Carl Mela found an algorithmic way to optimize prices in real-time bids and increase publishers' revenue ...

Meta is rolling out a new ad display option that automatically selects and places ... explains Bram Van der Hallan, a digital ...

To court new programmatic buyers, SoundCloud is now selling its display and video ads via open auction and PMPs that combine multiple types of inventory.

Meta, under legal pressure in the European Union over a binary "pay us or consent to ad tracking" choice it currently offers regional users of its social ...

Facebook, Instagram, Google and YouTube are clamping down on political ads in an effort to combat ... media watchdog group Center for Countering Digital Hate, told CNN Monday.

and the winning video ad creative is ready for display in the standalone/no content placement on the publisher’s digital properties. This potentially reduces the page latency, while also ensuring that ...

The 2024 US elections are shaping up to be the most costly in history, with campaign expenditures hitting $15.9 billion, according to a report by OpenSecrets. This record-breaking total ...

The Royal Armouries Museum in Leeds has unveiled a powerful new display showcasing modern combat body armour plates.  Two of ...

Consumer technology writer Gareth Butterfield takes the new Bluetti AC50B on holiday with him for a thorough test ...