A look at key challenges small business owners are facing this holiday season, with practical marketing strategies to help ...

Some 62% of small businesses surveyed cite word-of-mouth/customer referrals as a top 3 marketing strategy, by far the highest endorsement level of any tactic. Other strategies considered effective ...

QUESTION: My business is affected by seasonal trends. Can you provide some ideas for marketing my business during the ...

Communicating your narrative effectively can forge a strong connection with the community and differentiate your brand from ...

In today's age utilizing email marketing remains a proven way to engage and connect with customers effectively. However the ...

NEW YORK (AP) — Small Business Saturday — the Saturday after Thanksgiving — is coming up. But it doesn’t always translate to ...

By simply employing a few, select online marketing strategies, small business traffic can skyrocket. A major benefit of using social media and email marketing campaigns is that they house custom ...

Small businesses list worries about the effectiveness of their social media and marketing strategies and the strength of their digital presence as their top concerns heading into the holiday season.

Local business leader and marketing expert Dona Atkinson Bonnett has launched her book, 50 Marketing Tips for Your Small ...

Marketing and business development don’t have to be frightening. By tackling one “scare” at a time, you can build confidence, ...