Sony Electronics ran its first in-game ad campaign earlier this year to promote its INZONE line of noise-canceling earbuds ...

As retailers enter the new year, they face a critical reality: simply having a retail media network is no longer enough.

Facebook, Instagram, Google and YouTube are clamping down on political ads in an effort to combat misinformation that could ...

Professor Carl Mela found an algorithmic way to optimize prices in real-time bids and increase publishers' revenue ...

How about golf carts as a platform for showcasing ads or displaying other information? For this, the golf bags come ...

Corporate spending on advertising is set to reach a record high this Christmas as brands look to cash in on consumers’ appetite for festive storytelling. Companies are set to spend a record £10.5bn in ...

Meta is rolling out a new ad display option that automatically selects and places advertising media across different ...

To court new programmatic buyers, SoundCloud is now selling its display and video ads via open auction and PMPs that combine multiple types of inventory.

A giant panda appeared on a spectacular 3D advertising display in China. Passersby were captivated by the animated animal ...

The $279.99 Kindle Colorsoft Signature Edition, Amazon’s long-awaited color ebook reader, is very much a first-generation ...

Meta, under legal pressure in the European Union over a binary "pay us or consent to ad tracking" choice it currently offers regional users of its social ...

AI is undoubtedly becoming a bigger part of all of our lives, with new tools and ways to use AI emerging every day. Whether ...